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DENNIS RODMAN IN BULGARIA

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PROJECT DESCRIPTION

In 2012, the global basketball superstar and the National Basketball Association of the United States and Canada, Dennis Rodman, first set foot in Bulgaria, thanks to the team of "SportLab." The extravagant showman came to participate in the HDIMatch of Stars. His presence give the Bulgarian basketball and the absolute record for attendance at a basketball game indoors. Nearly 7,000 people entered the Arena Armeec to see the performance of the infamous American.

With his painted green-white-red hair Rodman was not the only memory of the Bulgarian spectators of "the mad head of  Chicago Bulls." 52-year-old former lover of the pop singer Madonna. appeared a year later, again thanks to the "SportLab" Ltd., in the show "The Mole" with the hosts Ivan and Andrey aird on TV7. The episode with the entry of Rodman in the base, which also featured native football superstar Hristo Stoichkov, brought the television its highest rating for a long period of time.

CLIENT
YEAR

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Sport Promo & Films BG

Тhe activity of the group "Sportlab" - "Bulgarian Sport Promotion" starts in 2001. The Bulgarian Sports Promotion was officially founded in 2004. The company brings to Bulgaria the unique style of an entirely private initiative in the creation and management of sporting events. 15 years after the start, already under the brand "Sport Promo BG", the company expanded its trade activities in sports equipment and construction of sports facilities. As addition to the activities in its portfolio is the production of films.

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  • Sofia, ul. Искър 50
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  • + 359 (0) 88 51 50 510
  • office@sportpromo.bg

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